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Research papers

Measuring children's media consumption effectively

Radiocontrol has been the official measuring system used to measure the radio listening habits of people in Switzerland aged 15 years and over since 1 January 2001. Information on children's radio consumption, however, still has to be obtained by...

Catalogue: ESOMAR/ARF WAM Conference 2005: Radio
Authors: Manuel Daehler, Stephanie Weiss
June 21, 2005
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Citation

Daehler and Weiss (2005a, June 21). Measuring children's media consumption effectively. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/measuring-children-s-media-consumption-effectively